New office opening in an exciting place full of activity, Dubai, is marking our most recent involvement in the expansion of Archetype’s growing network. We welcome Jean-Michel Lice, Archetype Dubai’s new Branch Director who will oversee our activities there and in the Middle East region. As we are currently finalizing the administrative formalities for our office license, the upcoming opening of the Dubai office was already exposed on a major local event, the 24H Dubai - 2008 race, via the Bleekemolens Race Planet 2 car, driven by Jean-Marc Merlin, displaying Apple Tree and Archetype Group logos (see photo).