International growth starts with strong partnerships and trusted ecosystems.
This past week, Pierre-Jean Malgouyres, our Co-founder & CEO, participated in two major French business forums dedicated to international growth.
✔️ On June 29th the Southeast Asia Forum, organized by Les Conseillers du Commerce Extérieur (CCE): Southeast Asia is becoming one of the most exciting growth stories for French businesses abroad, and that’s exactly what we dug into at this year’s Forum.
Cambodia. Indonesia. Malaysia. Singapore. Thailand. Vietnam. Six markets, one shared momentum.
Pierre-Jean Malgouryes, an appointed Foreign Trade Advisor (CCE), took the stage alongside other stakeholders to talk straight about where the real opportunities are, and how French companies can seize them.
✔️ A few days later, Pierre-Jean joined the Université d’Été de l’Internationalisation des Entreprises (UEIE), the leading annual event in France dedicated to international trade.
What actually makes a company win internationally? That was the question on the table this year, with Nicolas Forissier, French Minister Delegate for Foreign Trade and Attractiveness, joining as guest of honour.
Pierre-Jean took part in the workshop “How can French ecosystems abroad reach their full potential?” alongside Olivier Cadic, Senator for French nationals abroad, in a session moderated by Pedro Novo, CEO of Axian Properties.
For Archetype Group, forums like these are exactly where we like to be: sharing insights, exchanging real-world experience, and championing French expertise on the global stage.
