At Archetype Group, we believe that expertise, leadership and innovation thrive in an environment of inclusion, diversity and equity.
Through our Women at Archetype: Breaking Barriers series, we want to recognize and celebrate some incredible women leading the way in our company: architects, engineers, project managers, recruiters or marketers, business developers … They are part of a much larger community of talented women at Archetype Group across our 27 offices who inspire change, break barriers, and redefine what’s possible in construction.
Kicking off our series is Iliana Martseniak, Project Manager at Archetype Thailand.
With extensive experience in leading design development and overseeing construction management, Iliana plays a pivotal role in delivering high-quality projects. In a traditionally male-dominated industry, she has earned recognition for her resilience, strategic leadership and ability to navigate complex challenges with confidence.
We spoke with Iliana about her journey, the challenges she has faced, and her advice for aspiring women in the industry.
- How do you feel being a woman working at Archetype Group?
“Being a Project Manager at Archetype Group has been both challenging and rewarding. Leading design development and supervising construction demand strong decision-making and leadership skills. While the industry is historically male-dominated, I’ve always felt that my expertise and contributions are valued. The support of the Archetype team has played a huge role in my journey, and I take pride in showing that competence knows no gender.”
- Can you share more about your work as a woman in the construction industry?
“My role involves managing design projects, collaborating with international partners, and overseeing construction. From problem-solving to client negotiations, every day presents new challenges. In this field, resilience and confidence are essential, and I believe that women bring valuable perspectives to project management—helping to foster collaboration and efficiency.”
- What advice would you give to other women considering a career at Archetype Group?
“Believe in your abilities and take on challenges with confidence. Developing strong communication and leadership skills is key. Be assertive, prove your expertise through consistent performance, and never hesitate to step into leadership roles. There are many opportunities for women in this industry, and by staying adaptable and proactive, you can thrive and make a lasting impact.”
Empowering growth: Linh Pham’s journey at Archetype Group!
Continuing our Women at Archetype: Breaking Barriers series, we shine light to Linh Pham, our Senior Group HR Executive at Archetype Group, who plays a key role in building strong, diverse teams and fostering a workplace where talent is valued beyond gender. In an industry where women are still underrepresented, Linh has found empowerment through a culture of collaboration and growth.
- What challenges, if any, have you faced as a woman in the construction industry, and how have you overcome them?
Being a woman at Archetype Group has been a rewarding experience. Though construction is often seen as male-dominated, I have always felt valued and supported. Working with diverse colleagues, learning from different perspectives, and contributing to team growth makes me proud to be part of this industry.
- How does Archetype’s inclusive approach help women advance in their careers?
What I appreciate most is that Archetype focuses on skills, dedication, and teamwork rather than gender. It’s inspiring to see more women stepping into this field, and I’m grateful to be part of a company that encourages growth and inclusivity.
Designing a Future Without Limits: Phyu Latt’s path to success
Meet Phyu Latt Kyaw Myint, Senior Architectural Design Manager at Archetype Myanmar, whose career journey is a testament to ambition and perseverance. Since joining in 2013, she has played a vital role in pushing the boundaries of creativity and innovation, proving that the industry thrives on talent, not gender.
- What advice would you give to other women considering a career at Archetype Group?
There are no limitations for women here. This field values creativity, leadership, and innovation—qualities that everyone bring in abundance. Be ambitious and confident in your abilities. Don’t let stereotypes define your path. Step forward and shaping tomorrow with your confidence.
From Challenges to Opportunities: Grace Monnou’s leadership in construction.
Today, we meet Grace Monnou, a project manager at Ivory Coast, who has spent 18 years in construction proving that women are shaping the future of this industry. Often the only woman in the room, she has turned challenges into opportunities, demonstrating that success is defined by expertise, not gender.
- Can you share more about your work as a woman in the construction industry?
Thriving in a Male-Dominated Industry: Farizqi’s Path to Respect and Impact
This week, we spotlight Farizqi Anisah Nudhar, a Health, Safety & Environment (HSE) Engineer at Archetype Indonesia. On a male-dominated worksite, she challenges stereotypes daily, demonstrating that respect is built through dedication, not determined by gender.
While many still view construction as a male-dominated industry, Farizqi’s experience proves that inclusion is not only possible, but already happening in the right environments.
- What has your experience been like working on a male-dominated site?
Working in an environment where most of the team is male could have been overwhelming, but I’m grateful that my colleagues have always treated me with fairness and professionalism
Building Her Own Path: Mara Ochoa’s Ten-Year Rise in Construction
Introducing Mara Ochoa, Business Development at ArcheTOP—a joint venture between Archetype Group and Top Management to serve our clients in Mexico.
Starting her career at the young age of 21 in the construction industry, Mara was often the only woman on-site. Now, a decade later, she has not only broken down barriers but has become a prominent leader in driving major projects. Her accomplishments are not just about individual success—they’re about opening doors for other women to make their mark in a field that has long been dominated by men.
- How has Archetype Group supported your growth as a woman in your career?
Designing With Passion: Thanh’s Path in Architecture
Thanh Thanh Nguyen, a young architect bringing passion and innovation to projects across Vietnam. From towering high-rises to tranquil villas, she brings thoughtful design and fresh perspective to every project. Her creative mindset and commitment to learning are what set her apart.
- What makes Archetype a unique place for women to grow and thrive in their careers?
At Archetype, being surrounded by talented women from all walks of life has shown me the power of support and shared growth. It’s a place where authenticity is valued, and every voice is heard—and that makes all the difference
Law, Leadership & Legacy: Nanda Sanal’s Inspiring Legal Path
Today, we spotlight Nanda Sanal, our Legal Counsel based in Singapore. With over two years of experience at Archetype, Nanda has played a key role in ensuring legal compliance and supporting our organizational goals. Her professionalism and passion for work have been instrumental in fostering a supportive and compliant environment for all.
- What advice would you give to young women entering your field?
As a woman, I am very grateful to the generations of women before me who paved the way—breaking barriers so that voices like mine can be heard today.
This profession has brought me a deep sense of purpose and joy. Every day, I am reminded of how much I have grown—not just as a professional, but as a person—thanks to the incredible colleagues I have learned from.
This year, I am committed to doing my part to make our workplace more inclusive, diverse and welcoming—so that even more women have the opportunity to make their mark.
Forging Her Own Path: Anu-Ujin’s Growth in Construction
This Friday, we shine a light on Anu-Ujin Ganbold, our Sales & Administration Manager at Archetype Mongolia.
When Anu-Ujin began her career, she encountered doubt—not for her capability, but because she was young and a female in a male-dominated field. Over time, her perseverance and results turned perceptions around. Today, she represents a new generation of women shaping the future of construction in Mongolia and beyond.
- What challenges did you face early in your career, and how have they changed?
Being a woman in this industry today is much easier than many might think. Thanks to the hard work and persistence of previous generations, we now work in an environment that values talent and contribution over gender.
Shaping Sustainable Spaces: Lin Li’s Rise in Engineering
Meet Lin Li, our Heating, Ventilation and Air Conditioning (HVAC) Engineer at Archetype China. She represents a new generation of engineers—women who are shaping the industry with both deep technical knowledge and the interpersonal skills that drive successful, people-centered projects.
- How do you feel being a woman working at Archetype Group?
At Archetype, I’m given the space to do what I love, grow through my work, and maintain a strong work-life balance. As women in engineering, we bring not only technical ability, but also emotional intelligence and communication skills that elevate every project we touch.
Paving the Way: Kullathida Yotla’s Leadership Story
Special highlight to Kullathida Yotla, Business Development Director at Archetype Thailand: with over 20 years of experience and a Civil Engineering background, she has driven some of Thailand’s most significant projects with skill and vision.
- Can you share more about your work as a woman in the construction industry?
Working as a woman in the construction industry has been both challenging and incredibly rewarding. With the Civil Engineering background and over 20 years’ experience in the construction Industry I do enjoy and love to fly in industry.
One thing I’m particularly proud of is being able to mentor other young women entering the field. I think visibility is important—when other women see someone like them succeeding in construction, it opens the door for more to follow.”
Love to see more strong women in the challenging industry
Designing Change: Palani’s Voice in a Male-Dominated industry
Today we feature Palani Prabha T, Design Manager at Archetype India, a female architect who leads with conviction in an industry still evolving toward true inclusivity.
In a field where gender norms still shape many career path, Palani has stood firm, balancing the demands of leading teams while voicing practical concerns often overlooked in a male dominated environment.
- How do you feel being a woman working at Archetype Group?
Working in a dynamic and fast-paced industry like construction has been both rewarding and challenging. As a woman architect, I’ve had the opportunity to grow professionally while navigating a field that remains largely male dominated.
One of the key challenges has been team leadership. Earning respect in an environment where men still hold most roles requires a mix of confidence, technical knowledge, and strong communication. Practical barriers, such as the lack of gender-sensitive facilities on site, also highlight the need for greater inclusivity in infrastructure.
Exhibiting consistent expertise has helped me break stereotypes. By staying up to date with industry trends and standing firm in my decisions, I’ve been able to build credibility and trust with colleagues across different levels.
At Archetype Group, I feel supported in my development and am encouraged by the growing recognition of diverse talent. I take pride in mentoring others and contributing to a more inclusive construction sector where women can lead, thrive, and drive change.
Shaping Spaces: Ines Ben Chaabane’s Architectural Journey
In the spotlight this Friday is Ines Ben Chaabane, an architect from our Archetype Tunisia office. With more than 15 years of experience in the architecture and construction industry, Ines has built a career grounded in technical expertise, lifelong learning, and quiet resilience. Her journey reflects strength and determination and serves as an inspiration to the next generation of women entering the field.
- Can you share more about your work as a woman in the construction industry?
Starting 16 years ago, I faced the challenge of proving myself in a male dominated industry. Through respect, continuous learning, and initiative, I have grown confident that women do not need to justify their presence. They must assert their value through competence and collaboration.
Through years of persistence and dedication, I’ve demonstrated that women don’t need to justify their presence in construction and engineering. Instead, we can thrive by showing strong professional competence and interpersonal skills, making our contribution to the industry clear and impactful.
Building Progress: Vanessa de Melo’s Journey in Latin American Construction!
Although challenges remain in the construction industry, the increasing presence of women in leadership roles shows real progress. This evolution is empowering and essential. Introducing Vanessa de Melo, Project Manager at Archetype SPM, our venture between Archetype Group and SPM ENGENHARIA focused on Latin America.
Vanessa’s journey as a Brazilian woman in construction is one of perseverance and progress. In a field historically dominated by men, she’s proud to contribute her expertise to projects that reflect a more inclusive and diverse industry.
Vanessa reflects:
“Challenges like gender bias still exist, but the growing number of women in leadership across Latin America shows real progress. This change is empowering and essential.”
To women considering Archetype Group for their career, Vanessa encourages:
“Believe in yourself, be persistent, and recognize the difference you can make.”
Driving Growth: Saramelodia Duong’s Story in Cambodia’s Construction Sector
Saramelodia Duong, PR and Business Development Manager at Archetype Cambodia, has played a leading role in some of the country’s most prominent projects. Sara brings together strategy, communication, and expertise in ways that makes her a true business partner for our clients’ successes.
What advice would you give to women who are considering a career in construction or business development?
“At Archetype, I am recognized for my skills and contributions. I’ve never felt that my gender limited my growth. Of course, being a woman or a minority can present challenges. There are moments when you must speak louder to be heard, but that should never stop you.”
Designing Progress: Korawitchaya’s 13-Year Impact in Architecture
This Friday, we feature Korawitchaya Rathpiboon, our Deputy Design Manager at Archetype Thailand. She serves as a role model for future architects and designers, navigating the complexities of the industry with resilience and professionalism.
With over 13 years of experience, Korawitchaya has led numerous high-pressure projects across sectors such as industry, high-rise and mixed-use developments. She has worked across varying project scales, collaborating closely with project managers, contractors, suppliers, and clients.
What advice would you give to other women considering a career at Archetype Group?
“To women aspiring to join this field: your perspective is not only needed, it is powerful. Architecture and construction are more than just building spaces. They are about shaping how communities live, interact, and grow. Your ideas, creativity, and resilience can lead the way in designing environments that truly matter.
With dedication, continuous learning and the courage to speak up, you can thrive in this industry. Surround yourself with people who believe in your potential and do not be afraid to take the lead. Your mark will be part of the legacy we leave behind.”
Building Beyond Limits: Jennifer Achkouty’s Journey in Construction
This Friday, we shine a light on Jennifer Achkouty, our Deputy Project Manager at Archetype France, with nearly a decade of experience leading large-scale industrial projects across France and Africa.
Jennifer believes that success comes from strong organization, clear communication, and a commitment to supporting others, qualities she sees as strengths women often contribute in the construction industry.
What qualities do you think are most important for success in the construction industry?
“Being a woman in the construction industry is both challenging and rewarding. I’ve learned that true success isn’t only about technical skills, but about listening, adapting, and supporting the people around you. Every obstacle is a chance to become stronger and more thoughtful.”
Breaking Ground with Purpose: Seng Vanna’s Path to Excellence
This Friday, we feature Seng Vanna, our QA/QC (Quality Assurance/Quality Control) Engineer at Archetype Cambodia, who has been part of our team for over 8 years.
Although her academic background is in accounting, Vanna pursued a career in construction, driven by a strong interest in technical precision. Over the years, she has established herself as a trusted expert in quality assurance and control, playing a key role in maintaining high standards across complex projects.
What advice would you give to other women considering a career at Archetype Group?
“To any woman considering a career in this field, my advice is to go for it with confidence. Stay open to learning, build meaningful relationships, and never hesitate to speak up. Your perspective is valuable, and this industry truly needs it.”
Bridging Cultures Through Brand: Nhung Le’s Story at Archetype
Featuring this week: Nhung Le, our Group Marketing & Communication Manager, who has been part of Archetype Group for almost 10 years.
Nhung’s expertise in cross-cultural communication and construction marketing has helped shape the way we speak to the world. From managing international campaigns to launching new initiatives, she has played a vital role in building a cohesive brand identity across 27 offices in 20 countries.
“Working at Archetype Group as a woman has been an empowering experience. The company’s international presence fosters a diverse culture that respects and values women. The supportive and positive colleagues create a friendly working environment, making it a place where I feel appreciated and motivated to contribute my best. This inclusive atmosphere has significantly enhanced my professional growth and overall job satisfaction.
Over my nearly ten years at Archetype, I’ve truly appreciated seeing the company’s dedication to diversity and inclusion in action. This inclusive environment has helped me grow both professionally and personally.”
Breaking Barriers with Precision: Sirapa Treerasaeng’s QA/QC Journey
This week, we shine a spotlight on Sirapa (Pui) Treerasaeng, QA/QC (Quality Assurance/Quality Control) Engineer at Archetype Thailand, who has been a dedicated member of our team for the past 7 years.
With nearly 10 years of experience, she brings deep expertise in quality management across a wide range of sectors, including condominiums, hotels, office developments, and high-rise buildings.
Can you share more about your work as a woman in the construction industry?
“The construction industry can seem intimidating, especially for women entering a traditionally male-dominated space. But at Archetype Group, I’ve discovered that when people believe in you and give you the chance to grow, the barriers don’t seem so high. I’ve been trusted to take on responsibilities, contribute my ideas, and learn from experienced mentors who genuinely care. Over time, that trust has helped me grow both professionally and personally.
To any woman thinking about a career in this field, don’t hesitate. You don’t need to fit a mold to belong. You just need to be bold, curious, and open to learning. At Archetype, you’ll find a team that encourages you, listens to you, and gives you space to thrive.”
Process & Progress: Helen Xu’s Career in Engineering Excellence
This week, we highlight Helen Xu, Process Engineer Manager at Archetype China, who brings over 24 years of expertise in process and piping design, along with more than 21 years of experience in project leadership.
Helen’s expertise spans the chemical, petrochemical, food and beverage, and pharmaceutical industries, where she has led technical teams and strategic discussions to ensure engineering decisions align with long-term client goals.
How do you feel being a woman working at Archetype Group?
“As a woman engineer at Archetype Group, my journey has been both liberating and fulfilling. Working in such a dynamic and international environment has given me the opportunity to grow not only as a professional but also as an individual.
The company’s supportive culture and progressive policies, especially those that promote work-life balance, have allowed me to pursue my career with confidence while also being present for my family.”
The Woman Redefining Leadership in Laos: Madam Duangmala Phommavong
This week, we feature Madam Duangmala Phommavong, our long-time business partner at Archetype Laos, a woman of the year and a dedicated leader driving education and economic growth in Laos and the Asia-Pacific region.
Madam Duangmala currently holds key positions including Secretary General of the Committee for Economic Francophonie in Laos, member of the Economic and Social Council of the Agence Universitaire de la Francophonie (AUF), and Vice-President of the Regional Commission of Economic and Scientific Experts (CREES) in the Asia-Pacific region.
Douangmala is also the recipient of the Francophone Woman of the Year Award from the Association Internationale des Maires Francophones (International Association of Francophone Mayors – AIMF), presented to her in 2021 during the 41st Congress of Francophone Mayors.
What advice would you give to other women considering a career at Archetype Group?
“Never confine yourself to a particular path simply because of societal expectations or gender norms. As a woman, you possess an incredible strength and resilience that can shatter any barrier. Embrace the courage within you to explore new horizons, acquire fresh knowledge, and confront challenges head-on.
Your potential is limitless, and the world is waiting for you to make your mark. So, dream big, take bold steps, and never stop believing in your ability to achieve greatness.”
Quiet Strength, Big Impact: Moerika Meriam Laziawati on Leading with Emotional Intelligence
This week, we feature Moerika Meriam Laziawati, Senior HR Manager at Archetype Indonesia, a human resource professional with more than 10 years of experience across energy, mining, geothermal, plantation and engineering consultancy sectors.
Her expertise goes beyond regulatory compliance and benefits administration. For Moerika, leadership means creating a human-centered approach to every process, ensuring that systems and structures work for the people who power them.
Can you share more about your work as a woman in the construction industry?
“This is a field full of complexity, pressure, and constant movement. But behind every project, timeline, and structure, there are PEOPLE. And that’s where I find purpose. I’ve learned that – in the construction sector – quiet strength, calm under pressure, consistency, emotional intelligence are the key: it’s a kind of leadership that matters deeply. When we show up as our true selves, bringing diverse perspectives and values, we don’t just fit into the system. We shift it.
As a woman, I’ve found that our contributions often bring balance to the conversation. We listen differently, we connect the dots, and we bring a level of people awareness that can transform how teams work together.
Let’s keep building differently, boldly together.”
Designing with Purpose, Leading with Vision: Sopha So on Building Better Together
Meet Sopha So, Architect Team Leader at Archetype Cambodia, with nearly 10 years of experience delivering projects across office, retail, residential, and manufacturing sectors.
Sopha plays a key role in turning architectural concepts into reality, working closely with engineers, consultants, and site teams to ensure every project stays true to its vision from design to completion.
Can you share more about your work as a woman in the construction industry?
“As a woman working in Archetype group has been both professionally rewarding and personally empowering. The company and teamwork have given me space to grow, contribute meaningfully, and feel respected for my skills and ideas.
I found that Archetype encourages continuous learning and creates space for all team members to lead, regardless of gender. I’ve been lucky to work with mentors who support growth regardless of gender, and I will do the same for younger professionals entering this field.”
What advice would you give to other women considering a career at Archetype Group?
“My biggest advice would be: “Don’t hesitate. If you like it, go for it. Just remember you can do it.” Archetype Group is a place where your ideas, skills, and ambition will be taken seriously, regardless of gender.”
Driving Excellence, Building Trust: Zar Chi Oo on a Decade in Finance
This week we shine a spotlight on Zar Chi Oo, Chief Accountant at Archetype Myanmar, who has dedicated over 10 years in finance.
From preparing detailed financial statements to managing complex cash flows, her role requires both precision and resilience. Over the years, she has embraced every challenge as an opportunity to learn and lead.
How do you feel being a woman working at Archetype Group?
“Working as a woman in finance at Archetype Group is both empowering and fulfilling. I’m surrounded by a culture that values collaboration, supports my ambitions, and encourages me to bring my best self to work.
Whether I’m preparing detailed financial reports, managing cash flow to keep projects running smoothly, or mentoring younger colleagues, I feel trusted and supported to grow not only as a professional but also as an individual”
At Archetype Group, we believe that diversity strengthens our industry, and we are committed to supporting the next generation of women leaders. These stories are just some of the many inspiring journeys at Archetype, stay tuned as we continue to highlight the incredible women making a difference.
Are you an amazing woman who wants to be part of our journey? We are recruiting across our offices : CLICK HERE
